A key factor in a seller’s ability to succeed on Amazon is inventory availability and their fulfillment strategy. There are many factors to consider such as speed to market, profitability, and your ability to perform customer service and process returns when choosing a fulfillment approach on Amazon. This is especially true during the Q4 peak. So, what are your options to maximize sales and grow your business? What is FBA? FBA stands for Fulfillment by Amazon, which means sellers ship their inventory to Amazon Fulfillment Centers (FCs). Amazon is then responsible for picking, packing, and shipping the purchased item to customers. Amazon charges additional fees for this service such as Inbound Shipping (if you are using Amazon preferred carriers), FBA Fulfillment fees…