As the excitement surrounding Black Friday and Cyber Monday continues to build, sellers on Amazon are gearing up for one of the busiest shopping seasons of the year. To ensure a successful Q4 with Fulfillment by Amazon (FBA), it's crucial that your inventory has arrived at Amazon or is already en route. With the frenzy of the holiday season fast approaching, preparation is key for Amazon sellers. Let’s delve into Amazon's recommendations and strategies for a seamless Black Friday and Cyber Monday sales experience.
Let’s start with the timeline Amazon recommends:
10 - 12 weeks before Black Friday and Cyber Monday is when you should be deciding what products you’re selling for the holiday season. Look at what…

2022 BFCM RECAP
HINGE COMMERCE clients saw a 69% growth over last year’s Turkey 5 (the 5 peak shopping days of Thanksgiving through Cyber Monday).
Clients who participated in Turkey 5: Total sales were +104% 2022 vs. 2021. Our Account Management, Advertising and Operations team executed flawlessly preparing for BFCM by developing impactful promotional strategies through utilization of deals and coupons, ensuring inventory was received into the Fulfillment Centers (FC’s) prior to peak sales and storage limits implementation, as well as building out campaigns with bidding/targeting strategy that ramped up brand awareness prior to event, but also maintained strong visibility during the event.

Do you have a sufficient Q4 strategy in place for your products on Amazon? Make sure you plan for sufficient inventory levels, learn how to use Amazon Advertising, and how to drive traffic. Hinge Global is here to help you build your best strategy through Q4 and beyond.

Manually requesting product feedback is a time-consuming process on Amazon. HINGE Axis automates this process, allowing sellers to customize when surveys are sent and for what products. This automation saves sellers time and helps grow sales.

Applying its comprehensive 360-degree strategy, HINGE COMMERCE’s clients outperformed the industry average, delivering 7-times more sales growth than the average Amazon business. Accounts managed by HINGE COMMERCE’s full-service channel management team saw a triple-digit increase of +115% in sales vs. Prime Day 2021 and +128% vs. Prime Day 2020.

Amazon is announcing a new event: Fall Prime Day. This 2-day promotion event is scheduled to occur sometime in September or October 2022. It will promote Black Friday-caliber deals to Prime members to incentivize early Q4 shopping.

Amazon’s Customer Experience Metrics are available on US Seller Central. The four key metrics that are included are Price Competitiveness, Prime Eligibility, In-Stock Rate, and Selection Completeness.

This article is a detailed guide about Amazon reimbursement for Amazon FBA sellers. This article shares the most common situations that are eligible for Amazon reimbursement and provides tips for recovering the Amazon refund that you are owed.