We create content that's
Proactive, not Reactive.

We really geek out about best-in-class content, backed by data. Our customized strategy streamlines and scales the creative process, so you can take a load off.

View Our Portfolio

We only win in eCommerce when you win.

How do we ensure success? We work together to build a customized strategy to fully optimize your product listings from the ground up.

What makes us passionate?

Beautiful content that's strategically rooted.

We transform our data and research into content that converts, and we create it all in-house. No more piecing together agencies.

Hinge Commerce has been a valuable partner in transforming our online presence. Their expert team delivered exceptional listing creations and enhanced content for our product catalogs, enabling us to stand out in the competitive e-commerce landscape. Their collaboration with Donatello also provided us with captivating lifestyle shots and CGI images that proved instrumental in strengthening our brand identity. Thanks to Hinge Global's services, we witnessed an immediate improvement in retailer scorecards. We are grateful for their collaboration and expertise.

Content Audit

We start our process strategically to set us up for success.

We pull competitor data and keywords the moment we get started. We leverage this data to build a holistic strategy for each of your products.

Category Analysis

We take a look at your existing online presence compared with your competitors and identify any opportunities for optimization.

Competitive Analysis

We review your products and categories via keywords research and white space, allowing us to strategize a plan of content action.

Quantitative Analysis

We pull data via your account and our proprietary technology, Hinge Axis, to gain insights into your content.

Qualitative Analysis

We analyze the quality of the existing content by examining your brand tone, look, and feel to gain insights on how the content is perceived by its audience.

Photography

Think of it as visual storytelling. Strong imagery influences and converts.

There’s no better way for the consumer to visualize themselves using your product than to show them exactly what it looks like in their day-to-day. Emotive connections sell.

Get Inspired

Videography

It’s a fact: Video presence on product listings increases conversion.

Is your brand equipped with top-tier content? Our experts create videos that convert, and the best part is you’ll own the rights.

Get Inspired

Listing Copy

A strong story keeps your customer engaged, but an SEO strategy brings them to it.

The key to effective eCommerce copy is marrying your brand voice with a relevant search strategy. Our team pulls retailer-specific keywords to amplify your rank amongst your competition.

See Our Copy in Action

Graphic Design

A strong visual presence is the first thing that reels the consumer in.

Let that sink in. We’re not just here to check your boxes. We create imagery that tells your brand story and informs the customer so they stick around to learn more.

See Before and Afters

A/B Testing

Content should never be a one-and-done solution.

Retailer requirements change. Keywords change trends. Seasonality is affected. Measuring content efficacy is vital to ensure your content truly is best-in-class.