Sales in eCommerce continue to grow every day, and Amazon still dominates with just over 40% market share in the US for 2021. Following Amazon is Walmart at 7.1% and eBay, dropping down to 4.3%. It’s important to note while eBay is down in market share, they are still growing in revenue (up 2.8% over 2020).

Enhanced Brand Content gives businesses a chance to provide additional information about their product or brand, explain how the product can be used, its benefits, comparison charts, and more. The best Enhanced Brand Content relies more on imagery and visuals, and relies less on text.

HINGE COMMERCE’s Amazon Management Software – known as Hinge Axis – now automatically integrates two years of historical sales and advertising data within 72 hours of registering.

The HINGE Axis Product Hub makes it easy to manage your complex Amazon product catalog manually or with ad hoc systems.

The Hinge Axis Dashboard enables Amazon Sellers to manage every aspect of your Amazon business from a single software. Keep your finger on the pulse of your business using our real-time, easy-to-read dashboard, integrating data from over 200 separate Amazon reports.

In addition to federal Environmental Protection Agency (EPA) requirements on the sale of pesticides in the United States, further requirements apply for sales on certain pesticide products at the state level. The California Department of Pesticide Regulation (CDPR) requires the registration of certain pesticides sold in the State of California.
Amazon checks all pesticide products to confirm whether they are registered in the State of California according to the CDPR requirements. Pesticide products requiring registration that are not active in the CDPR database cannot be sold into California.
Note: This restriction will not remove the products from sale in the Amazon store, but it does mean that the product will not be available for sale into California until it is registered with…

Happy Fall! Many of you are eCommerce veterans, and you’ve lived through many years of Q4 stress. I think you will all agree with me that things are getting harder given the supply chain challenges and the constant policy changes.

Himanshu Vishnoi is a member of our Advertising team, helping to drive sales and new-to-brand users through efficient marketing support on Amazon, Walmart and other marketplaces. Himanshu helps oversee paid search (SEO), sponsored brand, sponsored product, and sponsored display advertising.