Is your Amazon business set up to succeed this holiday season? Refer to our Q4 Holiday Checklist for the proven tips to have a successful Q4 Holiday Season on Amazon. Santa has his checklist, and so do we.
Amazon verifies brand name and UPC authenticity by checking the GS1 database. Information that does not match the GS1 database is being considered invalid, and those listings are being suspended.
Prime Day just ended, and it would be an understatement to say how proud I am of my team's performance. Last Prime Day (which happened Oct 13-14, 2020), we outpaced the Amazon average by 3.5X. This year, we beat that rate, outpacing the Amazon average by 5.5X!
I don't take these results lightly. It took heavy lifting to generate these results, including:
Careful demand planning to ensure no out-of-stocks
Updated copywriting, scheduled to ensure that the new content was being reflected in Amazon's A9 search engine algorithm well before Prime Day
Creative promotion planning - not just relying on the routine Amazon deals
Synergistic AMS paid advertising
New Prime Day storefront testing
and more
Amazon doesn't…
If you’ve been having issues updating your listings, adding SKUs to Subscribe and Save, and/or unable to do A/B testing, then you might have an issue with your Brand Registry. Read these steps to help you determine your Brand Registry benefits.
Our clients grew Amazon Prime Day sales by +34% (5.5X better than the average sellers on Amazon).
HINGE Axis is a breakthrough new eCommerce software that gives you the tools you need to efficiently run your Amazon business from a single command center.
Video content helps your online content stand out in crowded marketplaces, communicate key benefits, and drive appeal, and close the sale!
eCommerce shoppers spend less than four seconds before they click on a specific product listing. This is why it is critical to have eye-catching and persuasive digital images. Product images need to grab shoppers’ attention, communicate the key benefits, and persuade consumers to buy the product.